TENDER PREPARATION for the supply, implementation, and advisory services of a CRM marketing and event tool.
Stichting Regio College voor Beroepsonderwijs en Educatie Zaanstreek-Waterland and Horizon College are preparing an EU procurement for a CRM marketing and event tool for education. The market consultation is intended to determine whether there are sufficient qualified providers capable of meeting the program of requirements and the attached purchasing conditions. The procurement falls under the services category and is being conducted via a market consultation procedure. The project group has drafted a detailed program of requirements, focusing on functionalities such as lead management, marketing automation, event planning, integration with existing learning platforms, GDPR compliance, reporting, and training. The consultation is a crucial step in scanning the market and gauging the interest of potential suppliers to ensure a successful tender. The preparation is in an advanced stage, meaning the consultation is aimed at validating the market landscape and preventing a tender with insufficient interest.
Services · Marktconsultatie · National procedure
01What is being requested
Stichting Regio College voor Beroepsonderwijs en Educatie Zaanstreek-Waterland and Horizon College are preparing an EU procurement for a CRM marketing and event tool for education. The market consultation is intended to determine whether there are sufficient qualified providers capable of meeting the program of requirements and the attached purchasing conditions. The procurement falls under the services category and is being conducted via a market consultation procedure. The project group has drafted a detailed program of requirements, focusing on functionalities such as lead management, marketing automation, event planning, integration with existing learning platforms, GDPR compliance, reporting, and training. The consultation is a crucial step in scanning the market and gauging the interest of potential suppliers to ensure a successful tender. The preparation is in an advanced stage, meaning the consultation is aimed at validating the market landscape and preventing a tender with insufficient interest.
Regio College and Horizon College intend to jointly launch an EU procurement for a CRM marketing and event tool for the benefit of education. The preparations for this procurement are in an advanced stage. The purpose of this market consultation is to investigate whether there are sufficient candidates capable of meeting the program of requirements drafted by the project group and the attached purchasing conditions, in order to prevent launching a tender that receives insufficient or no interest. Your contribution is of great importance!
02Value in context
The contracting authority did not publish an estimated value — common for a large share of contracts. The EU threshold for diensten is € 221.000, for reference.
03Likely competitors
04Tender documents
05Legal themes that may be relevant here
06Frequently asked questions
What is the purpose of this market consultation?
Which functionalities are central to the program of requirements?
What is the intended cooperation between the involved educational institutions?
Automatically compiled from the official tender data and documents.
07Estimated value versus the market
€ 327K
€ 800K
€ 2,5 mln
Gegunde waarden in CPV 72 · diensten n=1436