AwardedServicesEuropeanRestricted

Public campaigns

Unie van Waterschappen · Restricted · 1 lots · 355669
Type
Services
79340000
Estimated value
€ 1,50M
estimated
To deadline
Ongoing
Knock-outs
n/a
exclusion grounds
Award basis
Best price-quality ratio
Assess manuallyconfidence low

De Unie van Waterschappen (UvW) is seeking one campaign service provider to support it in setting up and executing public campaigns for the coming years. The tender focuses on developing campaign strategies for the umbrella organization and (sub)campaigns, translating these strategies into concrete concepts, content, and actions, and performing overarching activities such as coordination with the individual water boards, management of a joint agenda/calendar, and structural progress meetings. The service provider must have experience in public communication, knowledge of water management, and experience working with multiple stakeholders. The procedure is non-public, meaning a limited number of pre-selected bidders may be approached. The assignment requires a strategic approach, creative execution, and good coordination between different organizations within the UvW.

Services · Restricted · European procedure

European
Contracting authority
Contract type
Services
Restricted
Estimated value
€1,500,000
estimated value
Submission deadline
Ongoing
10:00
Scope
European
European procedure
Lots
1
1 lots
Main CPV code
Location
Netherlands
CharacteristicsCPV 79ServicesEU tenderpublic campaigncampaign strategycontent creation

01What is being requested

De Unie van Waterschappen (UvW) is seeking one campaign service provider to support it in setting up and executing public campaigns for the coming years. The tender focuses on developing campaign strategies for the umbrella organization and (sub)campaigns, translating these strategies into concrete concepts, content, and actions, and performing overarching activities such as coordination with the individual water boards, management of a joint agenda/calendar, and structural progress meetings. The service provider must have experience in public communication, knowledge of water management, and experience working with multiple stakeholders. The procedure is non-public, meaning a limited number of pre-selected bidders may be approached. The assignment requires a strategic approach, creative execution, and good coordination between different organizations within the UvW.

De Unie van Waterschappen intends to enter into one agreement with a campaign service provider that can support it in setting up and executing public campaigns in the coming years. This includes: [newline]1. developing campaign strategies for the umbrella organization and (sub)campaigns; [newline]2. the elaboration of the strategies into concepts and concrete translation into media, content, and actions; [newline]3. overarching activities regarding the coordination of the campaigns with the water boards, management of a joint agenda/calendar, structural progress meetings, etc.

79340000€ 1,50MServices
1Public campaigns€1,500,000

02Outcome

Awarded

Johnny Wonder

Award value
€1,500,000
vs. estimate
0%
Bidders
5

03Exclusion grounds

Exclusion grounds — consult the ESPD
  • No specific exclusion grounds were extracted. In a European tender, the mandatory and discretionary grounds of art. 2.86/2.87 of the Dutch Procurement Act almost always apply — check the European Single Procurement Document (ESPD).

04Value in context

€1,500,000

05Bidders in this segment

#Likely bidderFitWins
1Randstad Uitzendbureau b.v.SME91135×
2Driessen B.V.SME9197×
3Yacht B.V.SME8556×
4Star Apple Interim B.V.SME8534×
5Eiffel B.V.SME8453×
6JS Consultancy Detachering B.V.SME8431×

06Tender documents

TN492268 - EF29 Aankondiging gegunde opdracht - algemene richtlijn, standaardregeling 20250422165924pdfApr 24, 2025 · 11 KB
Nota van inlichtingen 2024-11-21-1pdfNov 21, 2024 · 35 KB
Nota van inlichtingen 2024-11-14-1pdfNov 14, 2024 · 6 KB
UvW - Selectieleidraad Publiekscampagnes 2v0pdfNov 5, 2024 · 612 KB
TN492268 - EF16 Aankondiging van een opdracht - algemene richtlijn, standaardregeling 20241105195903pdfNov 5, 2024 · 9 KB
Bijlage 5 - Uitvoeringsverklaring onderaannemer 1v0docxNov 2, 2024 · 131 KB
Bijlage 3 - Verklaring sanctiepakket Russische partijen 1v0docxNov 2, 2024 · 101 KB
Bijlage 2 - Uniform Europees Aanbestedingsdocument 1v0pdfNov 2, 2024 · 1592 KB
Bijlage 1 - checklist 1v0docxNov 2, 2024 · 100 KB
Bijlage 6 - AWVODI 2018pdfNov 2, 2024 · 381 KB
Bijlage 4 - Referentieformulier naam aanbesteding 1v0docxNov 2, 2024 · 105 KB
TN492268 - EF16 Aankondiging van een opdracht - algemene richtlijn, standaardregeling 20241031200344pdfNov 2, 2024 · 9 KB

07Legal themes that may be relevant here

08Frequently asked questions

What is the exact scope of the assignment for the campaign service provider?
The assignment includes developing campaign strategies for the umbrella organization and (sub)campaigns, the elaboration of these strategies into concepts, media, content, and actions, and overarching activities such as coordination with the water boards, management of a joint agenda/calendar, and structural progress meetings.
Which specific selection criteria are used for the assessment?
Selection takes place based on three criteria: the development, elaboration, and execution of a campaign with a behavioral objective including regional translation; the application of behavioral knowledge in the development and execution of campaigns; and the development and execution of campaigns with a specific target group where the emphasis lies on online channels.
What are the main activities regarding cooperation with the water boards?
The service provider is responsible for coordinating the campaigns with the individual water boards, managing a joint agenda or calendar, and providing structural progress meetings.

Automatically compiled from the official tender data and documents.

09Estimated value versus the market

p25
€ 200K
median
€ 640K
p75
€ 3,0 mln
€ 1,5 mln

Gegunde waarden in CPV 79 · diensten n=4949