OpenServicesEuropeanOpen
Media procurement
Provincie Noord-Brabant · Open · 1 lots · 426672
6
6 of 6 core insights found
Measures presence, not accuracy · documents remain authoritative
ScopeAdvicePoints of attentionSuitability requirementsAward criteriaTimeline
Type
Services
79340000 · Advertising and market
Estimated value
Not published
To deadline
23d
Jul 13, 2026 · 09:00
Knock-outs
1
exclusion grounds
Award basis
Best price-quality ratio
3 criteria
Assess manuallyconfidence high
The Province of Noord-Brabant is seeking one service provider via a framework agreement for media consultancy and media execution for a maximum value of 4 million euros. The assignment includes the procurement and placement of paid media across various channels such as RTV, online, print, and outdoor.
Services · Open · European procedure
European1 exclusion groundsComplete timeline
CharacteristicsCPV 79ServicesEU tenderMedia procurementMedia consultancyOnline
01What is being requested
The assignment concerns the media consultancy and media execution (RTV, Online, Print, Outdoor) for the Province of Noord-Brabant under a framework agreement with a duration of two years (starting 15 September 2026), with the possibility of two tacit extensions of one year each. The maximum value of the framework agreement amounts to € 4,000,000.00.
The services include the following: get the contractor to advise the province on the use of paid media and provide the full procurement and placement of these media. In doing so, the diversity of assignments within the provincial organization is taken into account and custom advice is provided.
1Media procurement—
02Strategic insight
Strategic insight · AI analysis
Ensure a comprehensive price quotation in which all necessary costs are included, as no price negotiations will take place and costs not mentioned are for the account of the bidder. When working on the fictitious case and the agency profile, focus on the specific needs of the province, such as privacy-compliant campaigning and the coherence between different media channels. Strictly observe the filename format and the language requirement (Dutch) to prevent exclusion based on formal requirements.
03Points of attention
Important · 6
The assignment is not divided into lots; bidding is only possible for the entire assignment.Important
The fee system for media execution works with a fixed fee per further assignment based on categories (A through D).Important
The bid must be complete according to the specific filename format in paragraph 3.5.4.Important
No price negotiation will take place; the price must be fully determined within the bid.Important
The response time for requests or assignments must be confirmed within one working day.Important
The contractor must appoint one fixed contact person for the provincial account.Important
04Can I take part?
Exclusion ground · 1
No grounds for exclusion apply to the bidder in accordance with the Aanbestedingswet 2012.Exclusion ground
Technical · 2
Compliance with the stated minimum requirements regarding technical competence.Technical
Possession of a technical infrastructure that enables effective and efficient planning, execution, monitoring, optimization, evaluation, and financial processing of media procurement.Technical
Other · 1
Declaration that there is no Russian involvement in accordance with Sanctions Regulation (EU) 833/2014 jo. 2022/576.Other
05Exclusion grounds
Exclusion grounds (1)
- No grounds for exclusion apply to the bidder in accordance with the Aanbestedingswet 2012.
06Award criteria
GU2: Agency profileweight n/a
Assessment of the agency profile.
GU3: Elaboration of fictitious caseweight n/a
Assessment of the elaboration of a fictitious case.
GU1: Priceweight n/a
Assessment of the offered prices and rates.
07Process & timeline
Announcement of the tender sent to TenderNed
27 mei 2026
Deadline for submitting questions regarding the descriptive document
8 juni 2026 11:00 uur
Dispatch of memorandum of information in response to the questions
15 juni 2026
2nd memorandum: Deadline for submitting questions regarding the 1st memorandum
22 juni 2026 11:00 uur
Dispatch of 2nd memorandum of information
29 juni 2026
Deadline for receipt of bids
13 juli 2026 11:00 uur
Notification of provisional award decision / ranking
6 augustus 2026
Expiry of the 20-day period after dispatch of the award decision
7 september 2026
Contracting / final award
15 september 2026
Publication of award
1 oktober 2026
08Value in context
Estimate not published
The contracting authority did not publish an estimated value — common for a large share of contracts. The EU threshold for diensten is € 221.000, for reference.
09Likely competitors
#Likely bidderFitWins
1Maandag Interim Professionals B.V.SME98387×
2Randstad Uitzendbureau b.v.SME98135×
3Tempo Team Group B.V.SME9766×
4BMC Implementatie MarktplaatsenUnknown9661×
5Yacht B.V.SME9556×
6De Staffing Groep Nederland B.V.SME9339×
10Tender documents
uea_588748_20260521165109pdfMay 29, 2026 · 575 KB
Bijlage A Algemene Inkoopvoorwaarden Provincie Noord-Brabant 2022pdfMay 29, 2026 · 123 KB
Bijlage C Informatie onderzoek Wet BibobpdfMay 29, 2026 · 164 KB
Bijilage B Concept Raamovereenkomst Media InkooppdfMay 29, 2026 · 206 KB
Bijlage D In zes stappen digitaal inschrijven op overheidsopdrachten via TenderNedpdfMay 29, 2026 · 149 KB
TN588748 - EF16 Aankondiging van een opdracht - algemene richtlijn, standaardregeling 20260527165234pdfMay 29, 2026 · 218 KB
Bijlage E Uitvoeringsregels social return Provincie Noord-Brabant 2025pdfMay 29, 2026 · 266 KB
Bijlage 2 Verklaring acceptatie aanbestedingsdocumentatiepdfMay 29, 2026 · 121 KB
Bijlage 3 Verklaring akkoord geen Russische betrokkenheidpdfMay 29, 2026 · 319 KB
Bijlage 4 Referentiegegevens kerncompetentiesdocxMay 29, 2026 · 72 KB
Beschrijvend document Media InkooppdfMay 29, 2026 · 474 KB
Bijlage 5 - Prijzenblad.xlsxxlsxMay 29, 2026 · 22 KB
11Legal themes that may be relevant here
Advies 59> Meervoudig onderhandse aanbestedingsprocedure met betrekking tot een opdracht voor de levering van postdiensten en bezorging. InAdvies 53> Europese openbare procedure voor een overheidsopdracht tot het verrichten van diensten bestaande uit (dagelijks en periodiek) scAdvies 63> Meervoudig onderhandse aanbesteding voor het reinigen van wegen, straten en pleinen. Kan bij gunning op laagste prijs de indieniAdvies 48> Europese niet-openbare procedure voor werktuigkundige en elektrotechnische installaties van de nieuwbouw van een multifunctionelAdvies 222> Aanbesteding via een marktplaats. De Commissie bevestigt haar eerdere adviezen (waaronder 147) dat op een aanbestedende dienst d
12Frequently asked questions
What is the exact content of the requested services?
The assignment includes media consultancy regarding the use of paid media and the full execution of media procurement and placement (online, print, and RTV) tailored to various provincial assignments.
Which suitability criteria must a bidder meet?
Bidders must be able to demonstrate relevant experience in media consultancy and media procurement via Annex 4.
Which award criteria are used in this tender?
The assessment is based on the best price-quality ratio, where the criteria consist of Price (GU1), Agency Profile (GU2), and the elaboration of a fictitious case (GU3).
Which specific selection requirement applies?
Bidders must comply with the acceptance of the procurement documentation as described in Annex 2.
What are the most important points of attention for a correct submission?
Care must be taken to ensure the complete and error-free completion of legal declarations, including declarations regarding the Wet Bibob and Russian involvement.
Automatically compiled from the official tender data and documents.
13Estimated value versus the market
p25
€ 200K
€ 200K
median
€ 640K
€ 640K
p75
€ 3,0 mln
€ 3,0 mln
deze opdracht
Gegunde waarden in CPV 79 · diensten n=4949