AwardedServicesEuropeanOpen

De Ster commercial test

Stichting Etherreclame · Open · 1 lots · 324413
Type
Services
73110000
Estimated value
€ 1,20M
estimated
To deadline
Ongoing
Knock-outs
n/a
exclusion grounds
Award basis
Best price-quality ratio
Assess manuallyconfidence low

Stichting Etherreclame intends to enter into a framework agreement via an open procedure with a single contractor to test the effectiveness of its clients' commercials. The assignment concerns a service-based project without a CPV code, focused on measuring, analyzing, and reporting the impact of advertising communications. All entrepreneurs who meet the stated requirements are invited to submit a bid, either individually, as part of a consortium, or via third parties/subcontractors. The tender requires a structured approach, methodologically substantiated testing methods, reliable data analysis, and clear reporting. Additionally, the contractor must comply with Dutch laws and regulations, including privacy and confidentiality aspects. The contracting authority expects a flexible, scalable solution suitable for various clients and campaigns.

Services · Open · European procedure

European
Contracting authority
Contract type
Services
Open
Estimated value
€1,200,000
estimated value
Submission deadline
Ongoing
10:00
Scope
European
European procedure
Lots
1
1 lots
Main CPV code
Location
Netherlands
CharacteristicsCPV 73ServicesEU tendercommercial effectivenessadvertising testingframework agreement

01What is being requested

Stichting Etherreclame intends to enter into a framework agreement via an open procedure with a single contractor to test the effectiveness of its clients' commercials. The assignment concerns a service-based project without a CPV code, focused on measuring, analyzing, and reporting the impact of advertising communications. All entrepreneurs who meet the stated requirements are invited to submit a bid, either individually, as part of a consortium, or via third parties/subcontractors. The tender requires a structured approach, methodologically substantiated testing methods, reliable data analysis, and clear reporting. Additionally, the contractor must comply with Dutch laws and regulations, including privacy and confidentiality aspects. The contracting authority expects a flexible, scalable solution suitable for various clients and campaigns.

Ster wishes to enter into a framework agreement through this tender with a single contractor for testing the effectiveness of its clients' commercials. [newline][newline]Please refer to the tender documents for more information. [newline][newline]All entrepreneurs who meet the requirements are invited to submit a bid. This can be done independently, as a consortium, and/or by making use of third parties and/or subcontractors.

73110000€ 1,20MServices
1De Ster commercial test€1,200,000

02Outcome

Awarded

DVJ Insights

Award value
€1,200,000
vs. estimate
0%
Bidders
2

03Exclusion grounds

Exclusion grounds — consult the ESPD
  • No specific exclusion grounds were extracted. In a European tender, the mandatory and discretionary grounds of art. 2.86/2.87 of the Dutch Procurement Act almost always apply — check the European Single Procurement Document (ESPD).

04Value in context

€1,200,000

05Bidders in this segment

#Likely bidderFitWins
1Regioplan Beleidsonderzoek B.V.SME79
2Sweco Nederland B.V. SME7913×
3I&O Research B.V.SME7210×
4Significant Public B.V.SME69
5Protinus ITUnknown66
6ANS Exam b.v.SME66

06Legal themes that may be relevant here

07Frequently asked questions

What is the purpose of the framework agreement?
The framework agreement is intended for testing the effectiveness of the commercials of Stichting Etherreclame's clients.
In what manner can entrepreneurs participate in the tender?
Entrepreneurs can submit a bid independently, as part of a consortium, or by making use of third parties and/or subcontractors.
What is the nature of the assignment?
The assignment concerns entering into a framework agreement with a single contractor for testing the effectiveness of commercials.

Automatically compiled from the official tender data and documents.

08Estimated value versus the market

p25
€ 165K
median
€ 413K
p75
€ 1,0 mln
€ 1,2 mln

Gegunde waarden in CPV 73 · diensten n=468