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AwardedServicesEuropeanOpen

31210641 – Target-audience digital campaign Papendrechtsebrug

Rijkswaterstaat Programma's, Projecten en Onderhoud · Open · 1 lots · 389646
Type
Services
71354100
Estimated value
Not published
To deadline
Ongoing
Knock-outs
n/a
exclusion grounds
Award basis
Best price-quality ratio
Assess manuallyconfidence low

Rijkswaterstaat is addressing the digital component of the renovation of the Papendrechtsebrug. The tender requests a package of target-audience digital communication tools, including online/social media advertisements and digital screen advertisements in public spaces.

Services · Open · European procedure

European
Contracting authority
Rijkswaterstaat Programma's, Projecten en Onderhoud
Contract type
Services
Open
Estimated value
Estimate not published
Submission deadline
Ongoing
15:00
Scope
European
European procedure
Lots
1
1 lots
Main CPV code
71354100
Location
Netherlands
CharacteristicsCPV 71ServicesEU tender

01What is being requested

Rijkswaterstaat is addressing the digital component of the renovation of the Papendrechtsebrug. The tender requests a package of target-audience digital communication tools, including online/social media advertisements and digital screen advertisements in public spaces.

In the project 'Renovatie beweegbaar deel Papendrechtsebrug', the bascule bridge of the Papendrechtsebrug will be replaced. To maintain regional accessibility, Rijkswaterstaat is working in collaboration with the province and municipalities on a package of measures. It is the objective of this procurement to develop and implement a package of target-audience digital communication tools consisting of two types, namely: 1) target-audience online and social media advertisements 2) target-audience advertisements via digital screens in public spaces.

71354100Services
131210641—

02Outcome

Awarded

MAP traffic management B.V.

Bidders
2

03Exclusion grounds

Exclusion grounds — consult the ESPD
  • No specific exclusion grounds were extracted. In a European tender, the mandatory and discretionary grounds of art. 2.86/2.87 of the Dutch Procurement Act almost always apply — check the European Single Procurement Document (ESPD).

04Value in context

Estimate not published

The contracting authority did not publish an estimated value — common for a large share of contracts. The EU threshold for diensten is € 221.000, for reference.

05Bidders in this segment

#Likely bidderFitWins
1Arcadis Nederland B.V.SME94151×
2Haskoning Nederland B.V.SME94129×
3Witteveen+Bos Raadgevende ingenieurs B.V.SME9488×
4Movares Nederland B.V.SME9266×
5Sweco Nederland B.V. SME9195×
6Antea Nederland BVSME9177×

06Legal themes that may be relevant here

07Frequently asked questions

What is the objective of this assignment?
The objective is to develop and implement a package of target-audience digital communication tools for the project Renovatie beweegbaar deel Papendrechtsebrug.
What types of digital communication tools are requested?
The assignment consists of two types: target-audience online and social media advertisements, and target-audience advertisements via digital screens in public spaces.
In what context will this digital campaign be deployed?
The campaign supports the replacement of the bascule bridge of the Papendrechtsebrug, in which Rijkswaterstaat is collaborating with the province and municipalities to ensure regional accessibility.

Automatically compiled from the official tender data and documents.

08Estimated value versus the market

p25
€ 341K
median
€ 992K
p75
€ 6,5 mln
deze opdracht

Gegunde waarden in CPV 71 · diensten n=2713